Legal

Law firm website design that wins instructions.

Built for someone with a problem they have never had before, comparing three firms at eleven at night and deciding who looks like they can help.

Overview

What a prospective client is weighing up

Law firm website design costs $5,000 to $20,000 for most small and mid-sized firms and takes four to eight weeks. The structure that works is a separate page for each practice area, attorney bios written to build trust rather than list credentials, and an intake process that respects confidentiality. Bar advertising rules apply to everything on the site, so disclaimers and case result presentation need care.

01

A page per practice area

Family, employment, personal injury and conveyancing are different searches by different people in different states of mind. A single practice list ranks for none of them. Each area gets a page that explains the process, the likely timeline, what it costs and what happens first.

02

Bios written for clients, not peers

A list of admissions and publications reassures other lawyers. A prospective client wants to know whether you have handled their situation before, what you will be like to deal with, and whether you will return their call. We write bios that answer that and keep the credentials underneath.

03

Intake that respects confidentiality

Enquiry forms should collect enough to run a conflicts check and open a conversation, not the facts of the matter. We keep fields minimal, add clear wording that submitting does not create a solicitor-client or attorney-client relationship, and route submissions securely.

04

Case results, presented carefully

Results are persuasive and heavily regulated. Most jurisdictions require disclaimers that past results do not guarantee future outcomes, and some restrict what can be claimed at all. We build results into the design with the disclaimer attached rather than bolted on, and your compliance lead signs off the wording.

05

Accessible by default

Legal services face more accessibility complaints than most sectors, and public-facing sites are expected to meet WCAG 2.2 AA. We build to that standard from the start: contrast, keyboard navigation, focus states, labelled forms and proper heading structure.

06

Fast, and available when people search

Legal research happens late at night and on phones. We hold builds to Core Web Vitals thresholds and keep the contact route visible on every page, because someone who has decided to call should never have to hunt for the number.

Pricing

What a law firm website costs

ProjectRange (USD)TimelineIncluded
Solo or small firm$5,000 to $10,0004 to 6 weeksHome, about, four to six practice areas, bios, intake, accessibility
Mid-sized firm$10,000 to $20,0006 to 9 weeksAbove plus deeper practice content, results, insights section, multi-office
Larger firm or multi-office$20,000 to $45,0003 to 6 monthsFull content architecture, CMS workflow, integrations, migration
Practice area page expansion$600 to $1,400 per page1 to 2 weeks eachResearch, copy, build, schema for one area
Retainer$1,000 to $5,000 per monthOngoingContent, updates, performance, accessibility monitoring

Firms in competitive practice areas such as personal injury need considerably more content depth to compete, which is the main thing that moves a project into the higher bands. We will say plainly what your area demands before you set a budget.

What to avoid

Where law firm websites lose enquiries

ProblemWhat happensThe fix
One page listing all practice areasRanks for nothing, answers nobodyA page per area, each with process and cost
Bios that read like a directory entryNo sense of the person a client will work withWritten for clients, credentials kept underneath
Enquiry form asking for case detailsCreates confidentiality and conflicts problemsMinimal fields plus clear no-relationship wording
Results with no disclaimerPotential bar advertising exposureDisclaimer designed in, signed off by compliance
No fee information at allEnquiries arrive from people who cannot instruct youStructure explained, ranges where possible
Inaccessible navigation and formsExcludes users and invites complaintsWCAG 2.2 AA built in from the start

We build to the standard and flag what needs review. We are not your compliance advisor, so final wording on results, disclaimers and advertising claims should be signed off by whoever handles that at your firm.

FAQ

Common questions

How much does law firm website design cost?

A solo or small firm site runs $5,000 to $10,000. A mid-sized firm with deeper content, case results and an insights section runs $10,000 to $20,000. Larger multi-office firms run $20,000 to $45,000. Additional practice area pages are $600 to $1,400 each.

How long does it take?

Four to six weeks for a small firm, six to nine for mid-sized, and three to six months for larger firms with substantial content migration. Legal projects tend to run long for one reason: internal review. Naming one person who can approve copy shortens the timeline more than anything we control.

Do I need a separate page for each practice area?

Yes. Someone searching for help with an unfair dismissal and someone searching for a conveyancing quote are different people with different urgency. A combined practice list competes for both searches and wins neither. Separate pages also let you explain process, timeline and cost properly for each.

What about bar advertising rules?

They apply to everything on the site, and they vary by jurisdiction. The usual requirements involve disclaimers on case results, care around claims of specialisation or superiority, and identifying the responsible attorney. We build the structure to carry that wording properly and flag anything that needs review, but the final sign-off should come from whoever handles compliance at your firm. We are not your compliance advisor.

Can we publish case results?

In most jurisdictions yes, with a disclaimer that past results do not guarantee future outcomes, and provided the claims are accurate and not misleading. Some jurisdictions restrict it further. We design results so the disclaimer sits with them rather than being buried, and your compliance lead approves the wording.

Is an online enquiry form safe?

A form that collects name, contact details and a general subject is standard. What creates problems is inviting the facts of a matter, which raises confidentiality and conflicts issues before you have run a check. We keep fields minimal, add clear wording that submitting does not create a client relationship, and route submissions securely.

Does the site need to be accessible?

Yes. Public-facing legal websites are expected to meet WCAG 2.2 AA, and the sector sees more accessibility complaints than most. We build to that standard as a default rather than an add-on: contrast ratios, keyboard navigation, visible focus, labelled form fields and correct heading structure.

Will it integrate with our case management system?

We integrate intake with the common platforms, including Clio, Actionstep and Leap, or route enquiries to whatever you already use. Tell us what you run at the start and we will confirm what is possible before quoting.

Can our team update the site?

Yes. Bios, news, insights and contact details are editable through a CMS with a walkthrough. Practice area pages and results are usually worth having us handle, since both carry compliance considerations and need schema.

Next step

Tell us what you need.

Send us what you are trying to fix and we will tell you what it takes, what it costs, and whether we are the right people for it. If we are not, we will say so.