Website design and development for New York businesses. We publish what things cost, quote fixed scope, and hand you everything at the end.
Web design in New York typically costs $1,700 to $5,000 for a five-page business site and $8,000 to $25,000 for a larger marketing site, with builds taking two to nine weeks. Most NYC agencies will not name a number until you are on a call. Ours are on this page, along with what moves a project between bands.
NYC buyers shortlist three or four firms before they call anyone. Your site is read next to competitors with real budgets. The things that decide it are whether you answered the cost question, whether the proof is specific, and whether the site loads before they lose patience.
The most common reason an NYC enquiry never arrives is that the visitor could not tell whether you were in their range and did not want to find out on a sales call. Publishing ranges loses you the wrong enquiries and wins the right ones.
A meaningful share of your traffic is on a phone with intermittent signal. We hold every build to Largest Contentful Paint under 2.5 seconds and give you the report on launch day.
Manhattan overheads mean an NYC business has less room for a site that does nothing. Every page we build has one job and one clear action, and we measure whether it does that job after launch.
For a large share of NYC service searches, the map pack sits above everything. That is fed by your Google Business Profile rather than your website. We build the site side properly and tell you plainly what you have to do on the profile, because only you can verify it.
Code, design files, domain, hosting and analytics are yours on final payment, unconditionally. It does not depend on staying with us. Ask any agency you shortlist the same question and watch how they answer it.
| Project | Range (USD) | Timeline | What you get |
|---|---|---|---|
| Landing page | $1,200 to $4,000 | 1 to 2 weeks | Message match, copy, build, tracking, test setup |
| Five-page business site | $1,700 to $5,000 | 2 to 4 weeks | Custom design, build, copywriting, on-page SEO, analytics |
| Marketing site, 8 to 15 pages | $8,000 to $25,000 | 5 to 9 weeks | Research, design system, custom sections, CMS, copy, tracking |
| E-commerce build | $15,000 to $45,000 | 6 to 12 weeks | Store design, catalogue, checkout, integrations, migration, speed |
| Redesign of an existing site | $3,000 to $15,000 | 3 to 6 weeks | Audit, conversion fixes, redirect mapping, selective rebuild |
| Retainer | $2,000 to $12,000 per month | Ongoing | Development, CRO testing, performance, content |
Fixed scope, quoted after a discovery conversation rather than estimated hourly and revised upward later. What moves a project between bands is page count, how much copy has to be written rather than migrated, and how many systems need integrating.
| Ask them | A good answer sounds like | Walk away if |
|---|---|---|
| What does this actually cost? | A range, and what moves it, before a call | You have to book a call to learn the ballpark |
| Who owns the code and design files? | You do, unconditionally, in the contract | Ownership depends on staying on a retainer |
| Can I see Core Web Vitals on three live sites? | URLs, and an honest word about the slowest | They show you visual portfolio shots instead |
| Who writes the copy? | A named person, scheduled before design | Copy is your job and nobody mentioned it until week six |
| What happens to my rankings in a rebuild? | Redirect mapping and content parity, raised unprompted | They say the new site will just rank better |
| Who does the work day to day? | People you meet before signing | The pitch team is never seen again |
We would rather you ask us these than take our word for it. The pricing question is the one that separates most of the field, because publishing numbers commits you to them.
Credibility closes the deal before the meeting does. Clear practice or service pages, named people, and proof a stranger will believe.
Practice area pages that rank separately, bios written for clients, and intake that respects confidentiality and bar advertising rules. Law firm websites.
Appointment requests, plain answers on cost and insurance, and patient data handled properly. Dental websites.
Menus you can edit yourself, direct ordering that keeps your margin, and reservations wired in. Restaurant websites.
Shopify builds, migrations and speed work for brands that live or die on checkout. Shopify development in New York.
IDX listings search engines can actually index, and neighbourhood pages that win local search. Websites for realtors.
| Stage | Duration | Who drives it |
|---|---|---|
| Discovery and planning | 3 to 5 days | Both |
| Content and copy | 1 to 2 weeks | Us, or you if you prefer |
| Design | 1 to 2 weeks | Us, with your approval |
| Build | 1 to 2 weeks | Us |
| Testing and revisions | 3 to 5 days | Both |
| Launch and post-launch watch | 2 weeks | Us |
The stage that slips is almost always content. Projects where copy and photography are ready at kickoff finish close to schedule; projects waiting on them do not, whoever is building it.
We keep working hours that overlap US Eastern every day, with standups, recorded walkthroughs between calls, and a staging link you can open whenever you want to see where it is.
If your project genuinely needs someone in the room, for photography in your space or workshops with your team, say so and we will tell you straight whether we are the right fit. Most web projects do not need it, and pretending otherwise helps nobody.
We work with brands across the United States, UAE, Ireland, Germany, Australia and India. The process is built for distance rather than adapted to it.
A five-page business site runs $1,700 to $5,000 and a marketing site of 8 to 15 pages runs $8,000 to $25,000. E-commerce runs $15,000 to $45,000. Manhattan agencies frequently quote several times these figures for comparable scope, largely because their overheads are higher, not because the build is different.
Two to four weeks for a five-page site, five to nine weeks for a larger marketing site. The variable is rarely development speed; it is how quickly content and approvals arrive. We send a content list at kickoff so nothing surfaces late.
We keep a New York presence for US clients and work with them on daily overlapping hours. We are honest that the build itself happens in a browser. If your project genuinely needs someone physically present, tell us at the start and we will say whether we are the right fit.
For most projects, no. Design, development and QA all happen in a browser, so filtering by postcode narrows your shortlist without improving the outcome. Local matters when you need photography shot in your space, when discovery genuinely runs better in person, or when your market depends on local knowledge.
Because publishing commits you to a number and reduces enquiry volume. The trade is that hidden pricing produces more calls from people who were never in range. We publish because we would rather have fewer conversations that go somewhere.
On-page work makes you eligible: proper structure, local schema, fast loading, and a page for each service you want to be found for. Ranking in the local pack also requires a complete Google Business Profile with genuine reviews, which only you can verify. We build the site side and tell you plainly what the rest takes.
Whatever fits your team and roadmap: custom code, Shopify, WordPress, Webflow or headless. We recommend based on who will maintain it and what you need it to do, not on what is convenient for us.
Yes, and it requires mapping every existing indexed URL to a destination before launch and preserving the content that was ranking. Most redesign traffic losses come from missing redirects and pages cut for design reasons, both of which are preventable.
Yes, and it is included. Copy is written before design so the layout is built around real words. If you have a writer already we work to their draft instead.
You do. Code, design files, domain, hosting and analytics are all yours on final payment, and it does not depend on staying with us. Ask every agency on your shortlist this question in writing.
Both. A five-page site for a single-location business is a normal project for us, and so is a multi-location build. See small business website design for what the smaller end involves.
You can run it in-house with documentation and a recorded walkthrough, or take a retainer for development, conversion testing and performance monitoring. There is no lock-in either way.
Send us your page count, the services you need pages for, and your launch date through the enquiry form. We come back with a fixed-scope proposal rather than an hourly estimate that grows later.
Sometimes, and we would rather tell you that than sell you something larger. If you need one page with your hours and a phone number, a builder does it for a few dollars a month. Custom work starts paying when the site has to compete in search, convert paid traffic, or sell more than one service.
Send us what you are trying to fix and we will tell you what it takes, what it costs, and whether we are the right people for it. If we are not, we will say so.