A quote form that asks the right things
Quantity, dimensions, substrate, print process, colours, finishing and delivery date. Seven fields that turn an enquiry into something you can price, instead of a name and a phone number.
Delhi NCR
Printing and packaging websites built around the quote.
Almost every enquiry in this sector is a quote request. If the form does not capture quantity, size and substrate, the first call is wasted.
Overview
What makes an enquiry quotable
A printing or packaging website exists to produce quotable enquiries. That needs published capability by process and substrate, minimum order quantities, turnaround times, and a quote form capturing quantity, dimensions, material, print process and finish. Without those the first call is spent on questions the form should have asked.
Capability by process
Offset, digital, flexo, screen, rotogravure. Sheet sizes, maximum dimensions and colour capability. Buyers are matching their job to your press, and a general claim does not let them.
MOQ, stated
Minimum order quantity is the fastest filter in this sector. Publishing it stops enquiries you cannot serve and speeds up the ones you can, and it costs you nothing you wanted.
Turnaround times
Standard and rush timelines by product type. Print buyers frequently have a fixed deadline, and turnaround decides the supplier more often than price does.
Substrates and finishes
Paper types and GSM, board grades, films, laminations, foiling, embossing, die-cutting. The vocabulary your buyers use, which is also what they search.
A page per product type
Boxes, labels, brochures, corrugated, flexible packaging, catalogues. Each is a different search and a different buyer. One printing services page ranks for none of them.
What to avoid
Where printing sites lose quotes
| Problem | What it costs |
|---|---|
| Quote form asking name and phone only | First call spent on basics |
| No MOQ published | Enquiries below your minimum |
| No turnaround times | Buyers with deadlines go elsewhere |
| Capability described generally | Buyers cannot match job to press |
| One page for all products | Invisible for specific searches |
| No sample or artwork process | Uncertainty at the point of ordering |
Detail
What to ask before you hire
| Ask them | Good answer | Walk away if |
|---|---|---|
| Who owns the site and files? | You do, unconditionally, in the contract | Ownership depends on staying with them |
| Can I open three sites you built? | Live URLs you can check | Screenshots and a PDF |
| What is explicitly not included? | A written list with change pricing | Everything is included |
| How will we know it worked? | A metric agreed before work starts | Activity reports |
The exclusions question decides whether the final invoice matches the quote.
FAQ
Common questions
What should a printing company's quote form ask?
Quantity, dimensions, substrate, print process, number of colours, finishing and required delivery date. Those seven turn an enquiry into something you can price without a call, which is the entire point of the form.
Should we publish our MOQ?
Yes. It is the fastest filter in this sector and publishing it stops enquiries below your minimum while speeding up the ones that fit. The enquiries you lose were never orders.
Do we need separate pages for each product?
Yes. Boxes, labels, brochures and flexible packaging are different searches by different buyers. One combined printing services page competes for all of them and ranks for none.
How important are turnaround times?
In this sector they frequently decide the supplier more often than price does, because print buyers usually have a fixed deadline. Publishing standard and rush timelines by product type is a genuine differentiator.
Should we describe our machinery?
Yes, in the terms buyers use: process, sheet size, maximum dimensions and colour capability. Buyers are matching their job to your press, and a general claim of modern machinery does not let them do that.
How should artwork and samples work?
Explain the process on the site: accepted file formats, whether you provide a digital proof or a physical sample, and how long each takes. Uncertainty here creates hesitation at the point of ordering.
Next step
Tell us what you need.
Send us what you are trying to fix and we will tell you what it takes, what it costs, and whether we are the right people for it. If we are not, we will say so.